Listeners Upset Over Radio Format Change

Some call it revolutionary. Some call it offensive. But for now, it's gone. A formal complaint is on it's way to the Federal Government, in response to controversial change to a valley radio station. A popular Christian radio station suddenly switched to playing sexually suggestive songs. The switch surprised and angered listeners. The federal government may get involved in the local radio business after a provocative stunt introduced the valley to new ownership on the FM dial. A Kingsburg-based station turned the valley into a test market for so-called porn radio, featuring sexually suggestive songs and tracked moans and groans. But Thursday afternoon, an announcement replaced the music. The dramatic shift came on one of the former homes of K-LOVE 106.3 FM. Listeners used to tune in to the Kingsburg based station for Christian music and sermons, but it switched to porn radio. It went off the air Thursday after five days, but the valley may not have heard the last of the radio format. Legendary radio consultant Jerry Clifton bought the station earlier this month. Porn radio is his brainchild, and he is well-known in the business for stunt radio. It's a tried-and-true way to get new listeners when you change formats.
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